AirTag

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{| style="width: 100%; border: 2px solid #333; text-align: center;" darkstyle="border-color: #48484a;"
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<div style="font: bold 2em/1.2 -apple-system, BlinkMacSystemFont, 'SF Pro Display', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: var(--wiki-color); margin-bottom: 0.8em;">AirTag</div>
<span style="color: #555; font-weight: bold;" darkstyle="color: var(--wiki-muted);">Lose your knack for losing things.</span>
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| style="padding: 0;" | ![[hw_airtag.png]]
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| style="background-color: #333; padding: 8px;" | [https://www.apple.com/airtag/ <span style="color: #fff;">Official AirTag site — Apple</span>]
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{{Apple Navbox}}

AirTag is [[Apple]]'s item tracker — a coin-sized disc that hitches a ride on the Find My network, where nearly every [[iPhone]] on Earth anonymously relays the location of any AirTag it passes. Launched in April 2021 at $29, it turned Apple's install base into the largest lost-and-found system ever built.

Its precision comes from Apple's ultra-wideband silicon: the [[Apple U1|U1]] in the original and the [[Apple U2|second-generation UWB chip]] in AirTag 2 enable Precision Finding — an on-screen arrow that walks an iPhone owner to within centimeters of the tag.

= History =

The original AirTag (April 2021) arrived years after rumors and immediately dominated the tracker market, with the user-replaceable CR2032 battery and IP67 build making it a set-and-forget product. Its success carried a shadow: stalking misuse prompted Apple to add unwanted-tracking alerts, louder beacons, and — with Google — a cross-platform detection standard adopted across [[iOS]] and Android.

AirTag 2 (January 2026) upgraded to the [[Apple U2|second-generation UWB chip]] for up to three times the Precision Finding range, added a louder, tamper-resistant speaker aimed squarely at the misuse problem, and kept the prices: $29 each, $99 for four.

= Current lineup =

{| style="width: 100%; border: 2px solid #555; text-align: left;" darkstyle="border-color: #48484a;"
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! style="background-color: #555; color: #fff; padding: 6px;" | Model
! style="background-color: #555; color: #fff; padding: 6px;" | Chip
! style="background-color: #555; color: #fff; padding: 6px;" | Role
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| '''AirTag 2''' || [[Apple U2|2nd-gen UWB]] (2026) || Item tracker — $29, four for $99
|}

= Position =

AirTag is the smallest expression of Apple's biggest advantage: the network. No competitor can replicate a billion relay nodes, which is why the product's real battles have been social — the anti-stalking standards it forced into existence — rather than competitive. Its UWB silicon also keeps the [[Apple U1|U-series]] in front-line service.

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{| style="width: 100%; border: 2px solid #333; text-align: center;" darkstyle="border-color: #48484a;" |- | style="padding: 28px 20px 42px;" | <div style="font: bold 2em/1.2 -apple-system, BlinkMacSystemFont, 'SF Pro Display', 'Helvetica Neue', Helvetica, Arial, sans-serif; color: var(--wiki-color); margin-bottom: 0.8em;">AirTag</div> <span style="color: #555; font-weight: bold;" darkstyle="color: var(--wiki-muted);">Lose your knack for losing things.</span> |- | style="padding: 0;" | ![[hw_airtag.png]] |- | style="background-color: #333; padding: 8px;" | [https://www.apple.com/airtag/ <span style="color: #fff;">Official AirTag site — Apple</span>] |} {{Apple Navbox}} AirTag is [[Apple]]'s item tracker — a coin-sized disc that hitches a ride on the Find My network, where nearly every [[iPhone]] on Earth anonymously relays the location of any AirTag it passes. Launched in April 2021 at $29, it turned Apple's install base into the largest lost-and-found system ever built. Its precision comes from Apple's ultra-wideband silicon: the [[Apple U1|U1]] in the original and the [[Apple U2|second-generation UWB chip]] in AirTag 2 enable Precision Finding — an on-screen arrow that walks an iPhone owner to within centimeters of the tag. = History = The original AirTag (April 2021) arrived years after rumors and immediately dominated the tracker market, with the user-replaceable CR2032 battery and IP67 build making it a set-and-forget product. Its success carried a shadow: stalking misuse prompted Apple to add unwanted-tracking alerts, louder beacons, and — with Google — a cross-platform detection standard adopted across [[iOS]] and Android. AirTag 2 (January 2026) upgraded to the [[Apple U2|second-generation UWB chip]] for up to three times the Precision Finding range, added a louder, tamper-resistant speaker aimed squarely at the misuse problem, and kept the prices: $29 each, $99 for four. = Current lineup = {| style="width: 100%; border: 2px solid #555; text-align: left;" darkstyle="border-color: #48484a;" |- ! style="background-color: #555; color: #fff; padding: 6px;" | Model ! style="background-color: #555; color: #fff; padding: 6px;" | Chip ! style="background-color: #555; color: #fff; padding: 6px;" | Role |- | '''AirTag 2''' || [[Apple U2|2nd-gen UWB]] (2026) || Item tracker — $29, four for $99 |} = Position = AirTag is the smallest expression of Apple's biggest advantage: the network. No competitor can replicate a billion relay nodes, which is why the product's real battles have been social — the anti-stalking standards it forced into existence — rather than competitive. Its UWB silicon also keeps the [[Apple U1|U-series]] in front-line service.